Magic Millions is a name that most people in the industry are very familiar with. It’s a brand that has become synonymous with horse sales and race days. MM have been operating their highly successful business for 30 years and they continue to grow and build momentum as each year goes by.
Although Magic Millions sales are held in various locations across the country throughout the year, one of the biggest events is no doubt their Yearlings Sale and Jeep Magic Millions Raceday held on the Gold Coast every January.
From barrier draws with horses running along the beach to launch cocktails in a fabulous marquee for over 400 guests to race day with private boxes and all inclusive marquees catered with the finest food and quality beverages, to million dollar sale days of high pedigree yearlings at their Gold Coast Sales Complex – the Magic Millions Yearlings Carnival on the Gold Coast continues to attract thousands upon thousands of potential buyers and horse enthusiasts from around the world.
Owners Gerry Harvey and Katie Page are masters in the sales and marketing business and have recently announced an ingenious plan to make the annual Jeep Magic Millions Raceday worth a staggering $10 million. From January 2016 all entrants in the Jeep Magic Millions race day program will be yearlings that have been sold at the magic millions sales in previous years. The $10 million prize money will be allocated among the 9 race events on raceday with 2.5 million dedicated to 2YO classic 1200m.
With announcements like these it looks like the next 30years are going to be even bigger and better than the first 30 – if that’s possible! Magic Millions we take our hat off to you and what you’ve achieved for the industry, the community and the country! Look forward to backing a winner in the $10 million raceday next year.